🔥 FIRE DECK – PRIVACY POLICY

Effective Date: 14th April 2026 Website: www.firedeck.uk  Brand Owner: AB Building Products Ltd

1. Introduction

This Privacy Policy explains how Fire Deck (“we”, “us”, “our”) collects, uses, and protects personal data when you visit www.firedeck.uk or contact us for quotations, product information, or support.

Fire Deck is a brand name owned and operated by AB Building Products Ltd, a company registered in England and Wales.

We are committed to protecting your privacy and complying with the UK GDPR and Data Protection Act 2018.

2. Data We Collect

We may collect the following information when you interact with us:

  • Contact details (name, company name, email address, phone number)
  • Project information you provide when requesting quotations
  • Technical data such as IP address, browser type, and device information
  • Website usage data collected via cookies (see Cookie Policy)

We do not collect payment information through the website, as FireDeck.uk is an information‑only brochure site.

3. How We Use Your Data

We use your data to:

  • Respond to enquiries and quotation requests
  • Provide product information and technical guidance
  • Improve our website and user experience
  • Maintain internal records and customer service logs
  • Comply with legal obligations

We do not sell or share your data with third parties for marketing purposes.

4. Legal Basis for Processing

We process your data under the following lawful bases:

  • Legitimate interests (responding to enquiries, providing quotations)
  • Contractual necessity (pre‑contract communication)
  • Legal obligation (record‑keeping)

5. Data Sharing

We may share your data only with:

  • Our internal staff
  • Delivery partners or distributors (where relevant to your enquiry)
  • IT service providers who support our website
  • Legal or regulatory authorities where required

All third parties are required to keep your data secure.

6. Data Retention

We retain enquiry and quotation information for up to 6 years, in line with UK commercial record‑keeping standards.

7. Your Rights

You have the right to:

  • Access your personal data
  • Request correction or deletion
  • Object to processing
  • Request data portability
  • Withdraw consent (where applicable)

To exercise your rights, contact us at: sales@firedeck.uk

8. Security

We take reasonable technical and organisational measures to protect your data from loss, misuse, or unauthorised access.

9. Updates to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available on our website.